Rock City is an exciting addition to the 2025 FIS Freestyle World Cup, hosted by Waterville Valley Resort on January 24-25, 2025. Created as a vibrant, New Hampshire-inspired vendor village, Rock City will deliver an engaging atmosphere that celebrates the state’s rich outdoor heritage, local culture, and sense of community.

Positioned at the base of the mogul event, Rock City will showcase up to 50 New Hampshire-affiliated brands, offering interactive experiences, exclusive product spotlights, and opportunities for gear purchases. Visitors can connect with local businesses, explore high-quality outdoor products, and enjoy unique activations that bring the spirit of New Hampshire to life. MORE INFO